DM News
March 27, 2006
Underwriters Laboratories Generates Leads by Getting the Lead Out
With the clock ticking on a new European Union law that could have a big effect on some U.S. manufacturers, product testing firm Underwriters Laboratories Inc. recently expanded an integrated campaign designed to raise awareness of the issue.
BtoB Magazine
June 1, 2005
BtoB Magazine turns five.
See how we wished them Happy Birthday in the June issue.
Chicago Sun-Times
December 23, 2004
Chicago Sun-Times Calls Slack Barshinger Holiday Card Best of the Season
What would the holidays be without an influx of greeting cards? We always look forward to receiving them, because we anticipate seeing some wonderful examples of seasonal creativity. We can’t say, however, that they all wowed us with their creative genius.
Read more
For a reprint, visit Chicago Sun-Times archives.
BtoB Magazine
October 25, 2004
Slack Barshinger Earns More Recognition for eBay Business Campaign
In its special “Best of 2004” issue, published Oct. 25, BtoB Magazine
names Slack Barshinger’s print advertising for eBay Business as the “Best
Print Creative” of 2004. In the same issue, BtoB also names Jay Fiore,
eBay’s senior manager of business marketing and our client, as one of the “Top
Marketers” of the year.
Marketing News
September 15, 2004
Marketing Redefined
Gary Slack quoted in cover story of AMA Marketing News. Personal definition of marketing.
Business Marketing Assocation
April 2004
Slack Barshinger wins Best of Show at the 2004 Tower Awards
The Tower Awards recognize outstanding creative work in a wide range of
categories including Advertising, Web Design, Literature, Public Relations,
Special Events, Audio, Video, Trade Shows and more.
Business Marketing Association
March 23, 2004
2004 Agency of the Year
The Business Marketing Association (BMA) has selected Chicago-based
Slack Barshinger from among seven marketing communications agency finalists as its
2004 “Agency of the Year.”
BtoB Magazine
March 8, 2004
Best Small Agency
B-to-b agencies had a markedly different challenge in 2003: managing growth as
the economy started to bounce back. After two years of slashing marketing budgets,
clients started spending again, although at a modest rate.
Business Marketing Association
February 2004
Slack Barshinger Wins Best of Show at the 2004 Pro-Comm Awards
The Pro-Comm Awards recognize the most outstanding Business-to-Business
creative work in the country in a wide range of categories including Advertising,
Web Design, Literature, Public Relations, Special Events, Trade Shows and more...
BtoB Magazine
June 25, 2001
Special Report: Best Agencies 2001
Best small, pure-play B-to-B agency: Slack Barshinger & Partners Inc.
Jeff Kellar worked with some of the biggest ad agencies in the world, including Young & Rubicam Inc., when he was marketing director for Molson Brands in the mid-90's. Multimillion-dollar ad budgets abounded for marketing the popular brew.